In a unique collaboration between luxury ice cream maker Häagen-Dazs and world-renowned pastry chef, the ‘Picasso of Pastry’, Pierre Hermé; a new macaron ice cream range is hitting shelves in Malaysia. Pierre Hermé is celebrated for his exquisite macarons and together with the iconic ice cream of Häagen-Dazs, a new era of magical indulgence and “The Ice Cream of Ice Creams” is here. Read until the end to find out how you can redeem one FREE scoop of this exclusive flavour!
Don’t Hold Back! NEW Häagen-Dazs x Pierre Hermé Macaron Ice Cream Is Here
’’The collaboration with Pierre Hermé is a perfect way of showcasing the true craftsmanship of our brands. We are both passionate about innovating and re-interpreting classic favourites and creating extraordinary experiences for our consumers. And what better way to do that than with a pure French “amour” taste experience. Don’t hold back is what we embody in everything we do and here we symbolise that with our macaron collaboration bringing alive Paris in a pint”, says Manuel Garabato, Häagen-Dazs Global Brand Director.
The result is the love story of ice cream and macaron with Parisian flair. Crunchy chewy mini macaron shells are added to the creamy ice cream, bringing the perfect balance of the dreamy taste of Häagen-Dazs with the Pierre Hermé macaron’s signature almond flavour.
Head on a tastebud trip of a lifetime and dive into Häagen-Dazs x Pierre Hermé Strawberry & Raspberry, uniting the mastery of Häagen-Dazs and Pierre Hermé to reinterpret France’s most classic dessert in an exquisite pint. Indulge in fruity pools of raspberry sauce mixed with mini macaron shells, delicately balanced with the sweetness of strawberry ice cream.
Chocolate lovers will surely enjoy the Häagen-Dazs x Pierre Hermé Double Chocolate Ganache. Scoop through the velvety smooth salted dark chocolate ganache swirled through Häagen-Dazs’ creamy chocolate ice cream, with mini macaron shells to create the ultimate moreish mouthful for a double chocolatey experience.
The Häagen-Dazs X Pierre Hermé collection will be available at major supermarkets, hypermarkets, e-tailers and convenience stores, at the recommended retail price of RM34.50 for a pint.
Ice cream lovers will also be able to taste the exquisite new flavours plus a limited edition Häagen-Dazs x Pierre Hermé Yuzu & Lemon flavour that is exclusive at Häagen-Dazs shops, incorporated in the new Summer menu that is composed of unique ice cream creations created in collaboration with Pierre Hermé.
- 3 new ice cream drinks (Berry in Love Macaron Smoothie, Yuzu Macaron Crush, Mocha Macaron Frappé).
- 3 new Macaron Kiss Cones with 2 scoops of ice cream and Macaroon shells toppings.
- 1 new La Vie en Rose dine-in creation with a mini ice-cream cake centerpiece
- 2 new exquisite Le Macaron cakes
- 2 new Macaron Parfaits in the Strawberry & Raspberry and Double Chocolate Ganache flavours
To make this launch even more magical, you can redeem a free scoop* at Häagen-Dazs Sunway Velocity (KL) and Autocity (Penang) from 15 to 30 June when you find out which Macaron Ice Cream Flavour you are with the Häagen-Dazs Instagram Filter.
Here’s how:
- Access the filter on Häagen-Dazs IG (look for this ✨ and remember to pick your preferred gender) Click here to see how it’s done!
- Tap and hold to record your result
- Tag @haagendazsmy and share it on your IGS
- Show it to the staff at Häagen-Dazs Sunway Velocity (KL) or Autocity (Penang)to redeem the flavour of your quiz result
*Limited to one scoop per person, while stocks last. Terms and conditions apply.
Available Now At All Major Supermarkets & Hypermarkets
So if you love ice cream and macarons, this is one new release that you definitely won’t want to miss out on!
Source: Press Release
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