KUALA LUMPUR, 31 May 2024 – The Macallan commemorates 200 Years Young with “A Journey Through Time”, a timeless journey that honours their rich past, embraces the vibrant present, and guides the future. This special occasion invites enthusiasts to indulge in the Double Cask range through a reimagined classic, the Boulevardier cocktail, transfigured into a flight of cocktails by the finest craftsmen from distinguished bars.
The Boulevardier cocktail, symbolising elegance and innovation, pays tribute to classic flavours with contemporary twists. Through this collaboration, The Macallan celebrates its journey through time, exploring unparalleled craftsmanship and creativity that reflects its legacy of producing exceptional single malt Scotch whiskies.
The Journey Through Time cocktail flight is available in the Klang Valley, Penang and Johor from June 1st to July 31st at select establishments:
Klang Valley
Penang
Johor
As The Macallan embarks on its 200th anniversary, “A Journey Through Time” serves as a toast to both its rich past and exciting future. The collaboration with local bars also celebrates The Macallan’s incomparable heritage, while simultaneously setting the compass for generations of whisky makers to come.
Indulge in the craftsmanship of the past, immerse in the touch of nature of the present and savour the enduring legacy of the future with The Macallan’s “A Journey Through Time”.
The Journey Through Time Cocktail Flight
This unique tasting experience sees distinguished bars offering a flight of cocktails inspired by the Boulevardier that embody the past, present and future of The Macallan. A celebration of creativity and heritage, each bar interprets the iconic cocktail and imbues within it stories that transport all to the richest of moments.
The Boulevardier cocktails embodying the past of The Macallan invite all to taste the enduring spirit created in the carefully selected American and European sherry seasoned oak casks. These cocktails pay homage to the years of dedicated craftsmanship behind the perfect balance of flavours and natural colour in each Double Cask whisky, bringing out the best of both wood and spirit through the expert hands of The Macallan.
Cocktails focused on the present encourage all to savour the now and indulge in nature in its purest form. Double Casks whiskies are nurtured by its environment and are deeply rooted in the rich, fertile banks of the River Spey. Distinguished bars will feature one-of-a-kind versions of the Boulevardier specially crafted by each bar’s own bartenders that reflect the River Spey and The Macallan Estate botanicals.
The future builds upon a legacy of innovation, symbolising the Macallan’s 200-year heritage. Each cocktail represents the future, building on The Macallan’s desire to preserve and innovate. At the cornerstone of The Macallan’s ethos is respect for the environment that helped establish The Macallan. From materials to the estate, giving back to the environment and preserving those that belong to it lies at the heart of every decision made. Each cocktail representing the future builds on the theme of sustainability, aligning with The Macallan’s commitment to the environment and laying the foundation for the generations to come.
For additional details on The Macallan “A Journey Through Time”, please visit themacallan.com/en/experience-the-macallan/journey-through-time-malaysia
Source: Press Release
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