The sensational KPOP group NewJeans that has taken the world by storm is thrilled to announce the opening of their exclusive POP-UP store in Malaysia. Fans and enthusiasts alike will have the opportunity to immerse themselves in the vibrant world of NewJeans at 1 Utama Shopping Centre starting from 11 July to 22 Sep 2024.
The pop-up store will feature two captivating themes – Supernatural and How Sweet – celebrating the release of NewJeans’ new double single. Each theme offers a unique and enchanting journey, inviting fans to dive into the mystical and sweet realms inspired by the group’s iconic music and style.
NewJeans Supernatural Theme
In collaboration with internationally acclaimed Japanese artist Takashi Murakami, this theme merges NewJeans’ music with Murakami’s bold and imaginative artworks. Fans and fashion enthusiasts can explore a unique blend of merchandise that captures the intersection of Newjeans’ sound and Murakami’s artistic vision.
NewJeans How Sweet Theme
The pop-up store embraces a vintage record shop design, complete with a photo zone and nostalgic posters. This setup captures the old-school hip-hop vibe of NewJeans’ new double single, highlighting the group’s cool and refreshing appeal. Fans can immerse themselves in the retro atmosphere while experiencing the unique charm of NewJeans.
Spanning 1,500 square feet, the pop-up store is a tribute to NEWJEANS’ latest album and the distinctive personalities of its members – Minji, Hanni, Danielle, Haerin, and Hyein. The store features thematic artworks and a diverse range of exclusive merchandise designed to highlight the group’s creativity and charm.
Fans eagerly awaiting NewJeans’ new album can explore a wide variety of merchandise inspired by the album’s themes, including photocards, keyrings, sticker packs, T-shirts, and more, all adorned with the exclusive album logo.
Visitors to the pop-up store can also enjoy several Instagram-worthy spots, such as:
- Exclusive Photo Walls: Featuring the collaboration between Takashi Murakami and NewJeans.
- LED Animated Giant Screen: Dance along to your favourite music videos and hit tracks on this dynamic screen.
- Vintage Photo Walls: Capture the essence of NewJeans’ old-school hip-hop vibe.
- NEWJEANS BUNINI Postcard: Receive an exclusive postcard featuring the character “BUNINI,” a fusion of NEWJEANS’ iconic “TOKKI” mascot, upon visiting the store.
Excited to everything in person? Head over to the vibrant world of NewJeans at 1 Utama Shopping Centre today!
NewJeans Supernatural and How Sweet Pop-Up
Address: GF Luxe, 1 Utama Shopping Centre
Date: 11 July to 22 Sept 2024
*Adapted from Press Release.
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